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     The Hunt – the past and future of mystery shopping
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    By Michiel van Eunen
    In awards, game-based-learning, gamification, serious about games
    Posted 9 oktober 2020

    The Hunt – the past and future of mystery shopping

    The story behind one of the of the longest running gamification projects ever Useless Training & Mysteryshopping In the early OO’s, I worked for a training company in retail. Week after week, [...]

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     The Hunt
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    By Michiel van Eunen
    In game-based-learning, gamification, serious about games
    Posted 1 augustus 2020

    The Hunt

    The Hunt: The use of Alternate Reality Games for workforce gamification, recruitment and brand loyalty A tall, blond man enters the store. Besides the two women at the end of the aisle, he is the [...]

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